Brand & Marketing Lead
Oct 2021 — PresentHalo & Co.
Own brand and growth for a DTC company that grew from $4M to $22M in revenue over two years. Built the in-house creative team from one to seven.
Brand & Marketing Lead
Brand and growth marketer who's launched products people actually remember. I work where story, design, and data meet — and I've got the campaigns (and the numbers) to show for it.
Halo & Co.
Own brand and growth for a DTC company that grew from $4M to $22M in revenue over two years. Built the in-house creative team from one to seven.
Riverside Agency
Led brand strategy for a dozen consumer clients, including two national rebrands and a campaign that earned 18M organic impressions.
Northwestern University
Sep 2014 — Jun 2018
An integrated launch campaign — film, social, and OOH — that drove a 3.2x return on ad spend and the brand's best sales month ever.
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